1. Keyword research - every starts with a website or blog theme. Once that is decided, it becomes crucial to do relevant keyword research around the theme. Use free tools like Google Keyword Tool - https://adwords.google.com/select/KeywordToolExternal
http://www.google.com/sktool/#
2. Generate Quality & original content - Content was and will be the king. Generate content with the keywords researched. ensure enough density of these keyword in your articles or posts. Google allows maximum of 2% of keyword density. While MSN or Yahoo may allow a keyword density of upto 5% of total words. Anything above the permissible limit is treated as spamming.
3. Correct use H1 and H2 tags - H1 tag should be near the top of your web page and include your most important keywords. Your second most important level of keywords should be listed in your H2 tag. If you have a third level, place it in an H3 tag.
4. Keyword in Description (Meta Description) - write an informative, self explanatory description of your website, using your selected keywords. This description will appear in search engine result pages, it should attract to potential visitors.
5. Domain Name - Not always possible but a domain name with a keyword related to your theme is a plus.
6. Meta tags - Include your keyword in meta tags.
7. Check W3C compliance - ensure that the website or blog opens correctly with all browsers. This should be helpful - http://validator.w3.org/
http://www.google.com/sktool/#
2. Generate Quality & original content - Content was and will be the king. Generate content with the keywords researched. ensure enough density of these keyword in your articles or posts. Google allows maximum of 2% of keyword density. While MSN or Yahoo may allow a keyword density of upto 5% of total words. Anything above the permissible limit is treated as spamming.
3. Correct use H1 and H2 tags - H1 tag should be near the top of your web page and include your most important keywords. Your second most important level of keywords should be listed in your H2 tag. If you have a third level, place it in an H3 tag.
4. Keyword in Description (Meta Description) - write an informative, self explanatory description of your website, using your selected keywords. This description will appear in search engine result pages, it should attract to potential visitors.
5. Domain Name - Not always possible but a domain name with a keyword related to your theme is a plus.
6. Meta tags - Include your keyword in meta tags.
7. Check W3C compliance - ensure that the website or blog opens correctly with all browsers. This should be helpful - http://validator.w3.org/
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